Rusty Everhart

is a seasoned and credentialed Fortune 500 IT leader with over 20 years of enterprise level experience in the CPG, manufacturing, public service, banking, retail, QSR, telecommunications, and consulting industries. He has shown strong leadership in IT Vision, Strategy, and road mapping, as well as Program and Project Management. Rusty is a cost consciousness and results-oriented leader with an eye steadily trained upon continuous process improvement and cost benefit analysis/ROI. He has a proven a track record of remarkable hires that made immediate and measurable impacts in the ability to deliver with incredible velocity and pinpoint accuracy.

IT Leaders: Pull Everybody in the Room or Users Suffer Ramification! with Rusty Everhart

Today’s guest on Dissecting Popular IT Nerds is the example of how IT leaders should handle their operations. Rusty Everhart is an IT manager of an over 500-user, 2 million square foot campus and furniture capital business, where their sales increased during the pandemic. And the craziest part: they don’t do a lick of online sales. 

Don’t miss today’s episode on proper IT leadership, specifically why you need to start getting everybody in the room when it’s time for an IT solution (and we’re not talking about your IT team), train your employees to stand with confidence, and work consistently on communication to ensure a flawless user experience. 

Nothing is off limits. We try to stretch the boundaries of knowledge and introduce that elasticity.

3 Key Takeaways

Listen To The Full Episode Below

138. IT Leaders: Pull Everybody in the Room or Users Suffer Ramification! with Rusty Everhart
Dissecting Popular IT Nerds
138. IT Leaders: Pull Everybody in the Room or Users Suffer Ramification! with Rusty Everhart
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Episode Show Notes

[0:47] What excites Phil most about Rusty’s appearance on the podcast
  • Director of IT at Furnitureland
    • His wife’s association with the company and Italian leather
      • Leather is the way to go if you have kids!
      • Going from four kids to having twins
[5:04] Phil formally welcomes you to the show
  • He introduces their guest living in the south
[6:00] What it’s like going from an IT background to end-retail management
  • 587 users
[2:20] Rusty’s most mind-blowing IT leadership advice
  • Never stop growing!
  • Always be humble; you can learn so much from other
    • Phil’s example of using a golf analogy to speak to his crew
[8:10] How Rusty views technology and vendor relationships
  • Reflecting on where tech began
  • The pandemic has taught us a lot about ourselves and partnerships
  • “I rarely use the word vendor unless it’s a technology everyone can get. I select vendor partners.” -Rusty Everhart
    • Pick a mutual, equally reciprocating partnership with your vendor
    • Phil’s word cloud survey
  • If vendors aren’t on your side of the table, you’ve got just another monthly bill
    • “Vibe” in the team
[15:00] Does Rusty have a vison/mission statement for his specific department?
  • Many IT departments don’t have a mission in place
    • An example of a team that did have a mission environment that Rusty was a part of
[8:37] Phil and Rusty talk about a favorite restaurant
  • The cornerstone: every customer is family
  • His example of how they were graded by their accomplishments in relation to the company core values
[20:30] Back to the point: “It’s helpful to provide direction and get people bought in.” -Phil Howard
  • Sitting just under 20 people on Rusty’s team, currently
  •  Rusty explains how their departments are separated on one location
  •  “The volume that we do in person alone is tremendous.” -Rusty Everhart
  • Working in the largest furniture capital in the world and not needing to do any online ecommerce
[23:30] How did COVID affect Rusty’s company?
  • Having a space big enough to social distance
  • Increasing their sales during the pandemic
[24:52] Rusty explains their business model experience
  • People come from everywhere to create a unique experience with expert guidance
  • Working with a refined and perfected sales training model
[27:00] How involved is their IT department in their customer experience?
  • “We provide the technical capability. Our expertise is providing the know-how behind it.” –Rusty Everhart
    • The highly-collaborative nature of their meetings with IT
  • Creating a highly vernacular environment by having everyone in the room
[29:30] “Nothing is off limits. We try to stretch the boundaries of knowledge and introduce that elasticity.” -Rusty Everhart
  • Rusty’s example of turning a wall into a white board
    • “What is the business process?”
      • “Understanding the reasons behind our business processes: that’s what we’re getting clarity on.” -Rusty Everhart
[31:14] What about data collection?
  • Their fresh-out-of-college developer/data analyst
    • Getting hung up by a third party vendor
      • “I knew that we had the intellectual capital in the room to take our disparate data sources and create on-the-fly reports.” -Rusty Everhart
    • His challenge to this employee and their rise to the occasion
      • The employee didn’t know what an AS400 was when he onboarded!
[33:30] Are they migrating onto the cloud?
  • Where a lot of Rusty’s employees come from
[36:20] How is it managing his children?
  • You operate with your personas
  • The valuable rewards system that comes from his management
  • “Are you confident with your data?”
    • Stand with confidence
[38:50] Next, work on communication
  • A lot of it boils down to innate introverted tendencies
  • Phil’s example of talking with his CRM developer
    • Most people think sales is one of three movies
    • The counter of rejection to IT’s innate perfectionism
[46:00] Working together as a team is key
  • This way, everyone holds ownership to the results
  • Leadership books inspire thoughts for Rusty to share with his team
    • Emotional Intelligence by Daniel Goleman
  • The large focus on patient data in the medical field
    • Blockchain your healthcare!
[51:20] Perfection is not realistic
  • But you can still place a stamp of confidence on your work
[52:54] How do you avoid excessive workload in the IT world?
  • Have a frank conversation with every tower of business every 2 weeks
  • Create a backlog and know what your capabilities are
  • How do they fill gaps?
    • They utilize a select few vendor partners
    • Having a big enough team and simple enough IT processes to internally support
  • Working through the financial constraints
[56:40] ERP stabilization
  •  The bigger part is taking the core functionality of the URP platform and configuring it to accommodate their very specific process
    • Implementing an out-of-the-box sales force
[59:50] Rusty’s advice for IT leaders
  • Be humble and know you can get more done in a team

Resources

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